Julia Media Blog 1

1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential). WWW: This is a good assessment that shows real engagement with the issues and debates. You have clearly revised theory and the CSPs and use these well throughout. To pushup to B+... EBI: Written English. I know we've discussed this but Focus particularly on topic sentances in 20- mark questions. - content:cultural, historical or contemporary. More please! - sharp Focus on the Q required throughout 2) Read the whole  mark scheme for this assessment carefully. Identify at least one potential point that you missed out on for each question in the assessment.  Facial expressions – female models’ open mouths suggest lust, desire. Male model makes eye-contact with audience.      Representation of female desire arguably reflects female empowerment McRobbie writes about in 1990s women’s magazines. Third-wave feminism – female sexua...

2) Type up your feedback from your teacher. If you've received this by email, you can copy and paste it across - WWW and EBIs. Mark: 12 Grade: B WWW: The outdoor cover image works well with vibrant colour from the background. This is reasonably common in Vogue magazine covers and when you place your cover alongside professional examples it doesn’t initially look out of place which is a terrific sign. Little creative touches like having the flowers in the image in front of the Vogue masthead are clever and brilliantly done. These are exactly the kind of creative, professional elements that will push you towards A/A* next year! EBI: Your evaluation questions are good and I feel you have already identified some of the areas that are weaker in this cover. That ability to reflect on your work and recognise when it is not reaching professional standards will be very valuable next year. However, there are a few aspects you haven’t picked up on – you have spelt ‘Be...

Blog task: Maybelline 'That Boss Life' case study and wider reading Work through the following tasks to make sure you're an expert on the Maybelline CSP and particularly the wider social and cultural context. 'That Boss Life' close textual analysis Use your notes from class to write about the connotations and representations created by the following technical and audio codes. Write at least a paragraph on each: 1) Narrative & genre: narrative theory and sub-genre The narrative presented in this advertisement is that it tries to show how good this mascara is, and Maybelline does this with the use of bet-en-scene, cinematography and enigma and action codes. The narrative is a very simple one, which is effective, especially with the use of characters as they have chosen a "gay man" to make this advertisement, which subverts men's stereotypes as being masculine, as well as being the protagonist.  2) Cinematography: camera shots and movement Th...

Media Factsheet - Score hair cream Go to our Media Factsheet archive on the Media Shared drive and open Factsheet #188: Close Study Product - Advertising -  Score . Our Media Factsheet archive is on the Media Shared drive: M:\Resources\A Level\Media Factsheets - you'll need to save the factsheet to USB or email it to yourself in order to complete this at home. Read the factsheet and answer the following questions: 1) How did advertising techniques change in the 1960s and how does the Score advert reflect this change? At the beginning, 60's advertising agencies relied more on creative instinct in planning their campaigns then of actual research. The visual aspect was simply more important. The “new advertising” of the 1960s took its cue from the visual medium of TV and the popular posters of the day.The posters relied more on photography then illustration. 2) What representations of women were found in post-war British advertising campaigns? In the times of p...