Read the Men's Health Media Pack in full to get a good idea of the demographics and psychographics for the Men's Health target audience then answer the following questions: 1) How does the magazine introduce itself? Men’s Health is the biggest-selling men’s lifestyle magazine, both in the UK and worldwide. It puts down the fact that they're better then their rivals. 2) What does the introduction suggest about the representation of masculinity in Men's Health's? It's very confident about its context. It's very dominant and the text seems like a good representation of masculinity shown through text. 3) How do the print statistics for Men's Health compare to GQ and Esquire? Men’s Health has the highest copy sales, highest readership and highest number of ABC1 and AB readers 4) What is the difference between circulation and readership? Circulation is the actual number of copies printed and distributed. Readership is an estimate of how many peo