Reading an image

RbK advert starring 50 cent

  First thing we see, is that the advert is divided into two images: a picture of a rapper- 50 cent, and other picture of a fingerprints. 

  On the image on the left the lighting is really dark, the person almost blending in the background, which might symbolise his dark past, and how it's a part of him. Top lighting really brings out his serious and determined face expression.
His hat is also an army print hat, which might suggest how unsafe he might fell sometimes and how he used to fell the need to hide himself.

 On the right image there are fingerprints that might symbolise his identity, or the crime he had committed.
The quote on the upper right corner of the ad is referring to him being shot 12 time and still surviving. It's also typed in font that is used on police stations, which might tell us about his criminal past.
 Lastly there is a caption in a middle saying 'i am what i am'. It might symbolise that he's fine with his past being a part of him, he's not ashamed of it.

In this poster we see Neymar, a football player in an ad for Nike. 

The light is really focused in the foreground, also in the background we can see an actual lights pointing at the player. That might suggest that all the attention is on him.

In the background we can also see some sort of 3 red obstacles, which can tell us about how much he had to came through to be so successful. 

  His face expression and posture show that he's determined, also there's a dust coming from behind him that refers to the text on the left ('explosive speed') that shows how fast he's running because of the Nike shoes. The dust is really pointed out in this ad that also tells us how determined we need to be to achieve what we want.

  Behind the player there's a white line that might suggest that he went 'over the line', because he's that fast, or because that is what you must do to get what you want. 

There's also a ball, that Neymar is aiming at, although he's not really looking at it and it's not the main focus, although it's a big part of the football game.